ALL OUR DECISIONS ARE FILTERED THROUGH A STORY—REAL OR IMAGINED—THAT WE BELIEVE.

How might this apply to great teams and cultures?We tell a lot of stories in organizations:

How might this apply to your business?Are you creating a story that includes your stakeholders? Stories can be explicit—simple, episodic narratives. Or a story can be implied, using words that suggest conflict, a hero or other narrative elements. The most powerful stories are well-crafted visions that give significance to mundane tasks.

Consider

What story did you tell yourself about the last person you just met or came into contact with?

See Also

Commitment & Consistency, Autonomy, Authority, Affect Heuristic, Conceptual Metaphor, Priming, Framing, Periodic Events, Task Significance

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In the whirl of our day-to-day interactions, it’s all too easy to forget the nuances that distinguish great teams, great cultures, and great products/services.

Mental Model Flash Cards bring together insights from psychology into an easy reference and brainstorming tool. Each card describes one insight into human behavior and suggests ways to apply this to your teams as well as the design of your products and services.